returns over the long-term.
Finding undervalued securities
Welcome to Heissenberger Wealth Management based in Zurich!
Your trusted partner for wealth management in Zurich.
who we are
We are an independent asset manager based in Zurich. We specialize in identifying securities of high-quality companies that are attractively valued. Our goal: more return without more risk.
our focus
We invest directly in individual shares and individual bonds, without any detours. In this way, we pursue a transparent approach without additional hidden costs, tailored to your personal needs.
our commitment
Our wealth management activities operate exclusively in the interests of our clients and are free from any conflicts of interest. We invest only in securities of solid companies with excellent financial ratios in order to protect and increase your assets in the long term.
What we offer:
proficient risk management
Excess returns through rational stock selection
Reliability through high quality portfolios
Solely direct investments in individual shares and individual bonds
Why Heissenberger Wealth Management in Zurich?
Minimizing risk while taking advantage of investment opportunities that stand out from the market is where our strength can be found.
Well analyzed and based on facts.
We only invest in securities that we believe are trading at a significant discount to their intrinsic value.
The market does not always price individual securities rationally. As a boutique asset manager, we take advantage of doing so.
The return comes from the price paid - an important aspect.
Companies with best-in-class metrics, such as low debt and high profitability, provide a solid foundation for our customers' assets.
The combination with a favorable entry price not only ensures greater safety within our wealth management mandates, but also achieves higher returns at the same time.
Only few securities pass our rigorous selection process.
Such opportunities are not to be found by the sands. That's why our client portfolios are more concentrated than usual, more carefully selected and strong in intrinsic value.
Our client portfolios mostly consist of ten to twenty individual stocks, which we combine with bonds from top-rated issuers.
We prefer to focus on the best investment opportunities in the market rather than diversify as broadly as possible.
Fact based.
The shortcomings of traditional valuation models.
Financial institutions and asset managers rely on prediction-based valuation models in their analysis.
Reliable long-term forecasts are impossible - this applies to all chaotic systems, including the capital market. It follows that long-term forecasts for a market, as hard as this may sound, are simply not serious (Hans Uhlig, 1999)
Relying on facts rather than speculating on the future prospects of companies is less prone to error. And therefore safer.
Independent and customer-focused.
Transparent and fair.
"I have established Heissenberger Wealth Management in Zurich with the aim of providing clients a fair and transparent solution, following a value-oriented investment approach. For this reason, we invest entirely directly in individual bonds and individual stocks. Without any detours. In this way, we avoid all hidden additional costs. This also contributes to a higher net return on our customer portfolios" Björn Heissenberger
Matters related to your asset manager or investment advisor
What does a wealth manager do?
The task of asset management is to manage and invest financial assets. Asset managers actively make investment decisions for private and institutional investors.
They buy and sell shares and other securities eligible for the capital market, such as bonds or money market paper, but also tangible assets such as real estate or gold. The decisions they make depend on the wishes and goals of their customers.
Wealth managers operate within the framework of a contractual agreement with their clients, the wealth management contract, as well as within a legal framework.
Compliance with the legal and contractual framework is monitored by supervisory organizations, which in turn are subject to control by the state FINMA (Financial Market Supervisory Authority). The legal framework is governed, among other things, by FINIG (Financial Institutions Act) and FIDLEG (Financial Services Act).
Does wealth management make sense?
Wealth management makes sense if the provider can offer a good service (good risk-return ratio) at manageable costs.
A purely benchmark-oriented investment strategy at relatively high costs usually achieves insufficient net returns.
Specialized providers that focus on the skilful selection of defensive securities with high returns can deliver high added value. Good asset management is transparent, easy to understand and achieves higher returns over the long term, which has a very positive impact on assets, especially over longer periods. Very high differences can be made here over time.
How much should wealth management cost?
The costs usually depend on the amount invested and the customer's risk tolerance.
The higher the equity ratio and the lower the investment amount, the higher the asset management fee usually is. This is usually between one percent and two percent per year.
Attention should also be paid to whether further costs are incurred within the securities selected by the asset manager. For example, in the case of funds or certificates. This can also increase the total cost ratio to over 3% p.a.
As an investor, you should therefore pay attention to the total costs of the asset management mandate.
When is wealth management worthwhile?
As a rule, asset management is worthwhile from investment sums of EUR/ CHF/ USD 500,000.
Specialized providers sometimes only start with higher investment sums. Heissenberger Vermögensverwaltung AG focuses on clients with an investment amount of CHF 1 million or equivalent.
What is a reasonable expected return on investment?
The general stock market yielded a long-term average return of around 8% per year, consisting of price gains and dividends. A portfolio that focuses on the best stocks in the market achieves higher returns over the long term, as long-term studies show. Focusing on "value" and "quality" wins out in the long run.
The interest rate level is currently around zero (as of 2021) percent. Higher yields cannot be achieved with safe bonds. For higher yields, the investor must accept higher fluctuations and default risks.
Investors should pay attention to costs and discuss the opportunities and risks of different asset classes in detail with their provider.
Stocks represent ownership in a real businesses.
Investment strategy with high reliability
Using quantitative criteria, we screen the capital market worldwide for suitable investment opportunities. Our investment universe consists of over 21,000 individual stocks. To be able to process the amount of data, we make use of modern technological support.
Since the broad financial market usually contains a high proportion of expensive, heavily indebted and unprofitable companies, a large proportion of potential stocks usually immediately fail our screening process.
This is another reason why, for us as asset managers, the usual
benchmark orientation or the widest possible diversification are out of question for us as asset managers.
The capital market tends to exaggerate in both directions. We exploit this volatility for the benefit of our customers.
We quantify the risk of our investments on the basis of real company data and not on the basis of price fluctuations on the stock exchange. Price fluctuations offer opportunities. Risk, on the other hand, is the probability of a permanent reduction in the value of capital, which can occur, for example, if a security was acquired at too high a price.
